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November 15, 2022

VH Team Retreat | Barcelona

In October the VH team headed to Barcelona for the annual VISUALHOUSE Retreat,

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August 22, 2023

SIGGRAPH 2023 Highlights: A Journey Through Innovation and Creativity

Written by: VISUALHOUSE
Photography: VISUALHOUSE

This month, the iconic SIGGRAPH conference celebrated its remarkable 50-year legacy as the ultimate platform for unveiling the latest trends, innovations, and breakthroughs in the realm of computer graphics and interactive techniques. This year’s edition, held in the vibrant city of angels, proved to be a veritable playground of visual wonders, spotlighting the magic that brings our favorite films, games, and cutting-edge technology to life. Let’s dive into some of the highlights from this year's conference.

Siggraph 2023

A Half-Century of Innovation Unveiled in the Anniversary Time Tunnel 

As attendees stepped into the SIGGRAPH 2023 venue, they were immediately greeted by the awe-inspiring Anniversary Time Tunnel – a monumental immersive experience created by ACM, Autodesk, and a student team at the University of California, Santa Barbara. Stretching over a hundred feet in length, this mesmerizing exhibit projected animated sequences on its walls, narrating the remarkable journey of the computer graphics industry over the past 50 years. It was a vivid reminder of how far we’ve come, from early days of pixel art to the stunningly realistic virtual worlds we enjoy today.

Unreal Engine: A Gateway to Creative Exploration 

Unreal Engine, a true powerhouse in the world of interactive 3D technology, took center stage at SIGGRAPH 2023. Attendees were treated to a series of captivating sessions that explored the creative potential of real-time animation, digital humans, virtual production, and the art of crafting photorealistic landscapes. A standout moment was the presentation by SOKRISPYMEDIA, delving into the behind-the-scenes magic that brought HBO’s ‘The Last of Us’ to life. The team showcased their previsualization work, offering insights into the manipulation of key sequences in real time, effectively bridging the gap between imagination and execution. 

Unity Wētā Tools: Empowering Artists to Soar 

Unity, another industry titan, dominated the spotlight with its keynote on August 7th, introducing Unity Wētā Tools to the eager audience. This suite of tools, once exclusive to top-tier VFX houses, was unveiled to accelerate creative workflows, enhance collaboration, and elevate the quality of final shots. Presenters including Joe Letteri, Allan Poore, Natalya Tatarchuk, and Steve May, provided an in-depth look at how these tools streamline processes, from character design to film production. The integration of cutting-edge technologies such as Parsec and SyncSketch enables artists to craft visually captivating content while significantly reducing review and iteration cycles. 

Sony: Pioneering the Future of Creation

Sony's presence at SIGGRAPH 2023 was marked by the Sony Creators Conference, a showcase of visionary creators leveraging groundbreaking technology to shape the future of digital artistry. This conglomerate of sessions delved into a diverse array of creative domains, from animation to real-time technology. Sony's keynote presentation, "Pioneering the Future of Creation," exemplified their commitment to pushing the boundaries of technology and creativity. Attendees were given an exclusive glimpse into how Sony's brand is seamlessly interwoven with technological innovation to usher in a new era of creation.

VR Marvels and Global Unity

SIGGRAPH 2023 made history by elevating virtual reality to unprecedented heights. Vendors unveiled mind-bending VR experiences that blurred the lines between reality and the virtual realm, giving attendees an immersive taste of the possibilities that lie ahead. The conference's international allure was further highlighted by the impressive turnout of over 14,275 attendees from 78 countries. This year's introduction of a mobile and virtual access component democratized access to the conference, ensuring that no one missed out on the latest industry updates and announcements.

In closing, SIGGRAPH 2023 truly proved to be a celebration of innovation, creativity, and the remarkable journey of computer graphics over the past five decades. As we bid farewell to this year's conference, we're left with an indelible impression of the extraordinary strides made by industry giants like Autodesk, Unreal Engine, Unity, and Sony. With virtual reality pushing the boundaries of possibility and global unity prevailing, the future of computer graphics and interactive techniques looks brighter than ever before.

For new project inquiries, please email [email protected] with your project details. We look forward to hearing from you.

September 20, 2023

425 Park Avenue | New York

425 Park Avenue, a groundbreaking project developed by L&L Holding Company and designed by architect, Lord Norman Foster of Foster+Partners.

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September 7, 2023

EightyFen | London

In the heart of London’s bustling Fenchurch Street, a masterpiece of modern architecture stands as a beacon of innovation and elegance – EightyFen.

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August 30, 2023

Seaport | New York

VISUALHOUSE creative and production teams crafted an impressive array of deliverables for The Seaport in New York.

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September 25, 2023

One Vanderbilt | New York

One Vanderbilt, developed by SL Green Realty and brought to life by the visionary architects at Kohn Pedersen Fox, has reshaped the skyline.

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August 14, 2023

17xM | Washington D.C.

Skanska partnered with VISUALHOUSE creative and production teams, who masterfully envisioned 17xM through a series of stunning CG imagery.

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August 3, 2023

Golf Course Road Gurugram: A Hotspot for Thriving Real Estate and Property Development

Written by: VISUALHOUSE
Photography: VISUALHOUSE

Gurugram, formerly known as Gurgaon, is swiftly emerging as one of India’s most sought-after cities for real estate and property development. Among its several micro-markets, Golf Course Road stands out as a highly competitive and flourishing destination. With a surge in demand and a remarkable price hike, Golf Course Road has become a prime choice for both residential and commercial investments. 

Golf Course Road’s reputation as an established micro-market has been built on its luxurious residential and commercial developments. Its well-planned infrastructure and proximity to prominent landmarks make it an attractive choice for prospective buyers and investors alike. Residents enjoy a high-quality lifestyle, surrounded by modern amenities and easy access to essential facilities. The area’s convenient connectivity to major business districts and transportation hubs adds to its allure.

Gurugram, often referred to as the “Millennium City,” has transformed into a bustling hub for business and technology. Drawing attention to commercial developers, has created an increasing demand for commercial properties in the city. Golf Course Road specifically, has significantly contributed to the growing interest. 

Among the top property developers contributing to the upscale development of Gurugram is Godrej Properties. Godrej, has been making remarkable strides over the past few years. Although, recently the company secured the Letter of Intent to develop two group housing plots through an e-auction conducted by the Haryana Shehri Vikas Pradhikaran (HSVP). Godrej Properties’ participation further emphasizes the attractiveness of Golf Course Road as a lucrative investment opportunity. 

VISUALHOUSE has been working closely with Godrej Properties on multiple new property development projects over the past few years. This dynamic collaboration has also included world-renowned architects such as Foster + Partners, RSP India, and Nikken Seikki. VH creative and production teams have produced a full suite of marketing collateral to showcase the new properties in the hottest city hubs of India. By combining creative expertise and a deep understanding of the real estate market, VISUALHOUSE is helping shape the image of Golf Course Road’s latest developments, further fueling its appeal among potential buyers and investors.

For new project inquiries, please email [email protected] with your project details. We look forward to hearing from you.

August 11, 2023

The Power of Brand Identity in Property Development

In the world of real estate, creating a distinctive and landmark brand identity for new buildings is no longer an option but a necessity.

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July 25, 2023

Dubai: The Rising Star in Luxury Real Estate

Written by: VISUALHOUSE
Photography: VISUALHOUSE

In a remarkable turn of events, Dubai has emerged as the new frontrunner in the global luxury real estate market, leaving behind established contenders such as Hong Kong and New York. According to Frank Knight’s latest report, Dubai has dethroned Hong Kong as the world’s top city for super luxury homes valued over US$10million, and the numbers are nothing short of astonishing. 

During the first quarter of 2023, Dubai witnessed a staggering 88 high-value deals, totaling an impressive US$1.66 billion for homes in the luxury segment. Hong Kong, the former leader, came in second with 67 deals amounting to US$988 million, while New York, a perennial favorite, secured third place with 58 transactions, amassing US$942 million in value.

Dubai's meteoric rise in the luxury real estate market can be attributed to several factors. The city's strategic location, as the gateway between the East and the West, has always made it an attractive destination for global investors. Moreover, its tax-friendly environment, robust infrastructure, and cosmopolitan lifestyle have consistently lured high-net-worth individuals seeking opulent residences and lucrative investment opportunities.

A testament to its allure for the world's wealthy, Dubai attracted a staggering 5,200 high-net-worth individuals last year alone, according to a report by Henley & Partners. The city's magnetic appeal and promising economic prospects have cemented its position as a prime destination for the affluent.

The real estate sector in Dubai has been on an upward trajectory for quite some time, and this recent surge in luxury home transactions further solidifies its status as a burgeoning market. While other prominent cities like London have experienced a slight dip, Dubai's strong performance is a clear indication of its sustained growth and desirability among global investors. 

VISUALHOUSE has had the opportunity to be at the forefront of promoting some of Dubai's new property developments. Collaborating with several clients in the region, VH creative and production teams have harnessed their expertise in creating stunning renderings, crafting brand identities, producing captivating CG imagery, and directing immersive films that bring these ambitious projects to life. 

Notably, among the prestigious projects that VH has had the privilege to work on in Dubai is the iconic Al Habtoor Tower, an architectural marvel that is set to become the world's largest residential building. As Al Habtoor Tower takes its place on Dubai's iconic skyline, it stands as a testament to the city's relentless pursuit of architectural excellence. 

Moreover, as Dubai continues to set new records in luxury real estate, it is evident that the city's allure shows no sign of waning. With its visionary developments, iconic architecture, and exceptional lifestyle offerings, Dubai stands tall as a beacon of luxury and sophistication, attracting the world's elite to call it home.

For new project inquiries, please email [email protected] with your project details. We look forward to hearing from you.

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